Last updated May 2, 2026

Privacy Policy

This Privacy Policy explains how Aurora handles personal information when you visit the site, submit an inquiry, apply for a role, book a call, or otherwise interact with Aurora online.

Scope and controller

Aurora respects the privacy of visitors, applicants, prospective clients, clients, and other individuals whose information is processed through this website. This Privacy Policy applies to auroraassistants.com, Aurora's website forms, scheduling tools, analytics and advertising technologies, recruiting workflows, and any follow-up communications that originate from a website submission.

For the purposes of this policy, Aurora is the business responsible for determining how personal information collected through the website is used, except where a third-party provider independently controls information under its own privacy notice. If Aurora engages a service provider to host, analyze, schedule, or transmit information on Aurora's behalf, that provider acts subject to its own terms and Aurora's instructions where applicable.

Categories of information Aurora collects

Aurora may collect identifiers and contact details such as your name, email address, phone number, company name, professional role, and similar information that you provide directly through the get-started flow, recruiting forms, or follow-up communications.

Aurora may collect commercial, operational, and preference information such as the type of support you need, team size, workload signals, delegation goals, hiring or implementation timeline, scheduling details, and the contents of messages or attachments you submit to Aurora.

Aurora may also collect technical and marketing attribution data, including IP address, browser and device information, pages viewed, session information, referral source, landing page, and advertising identifiers such as utm_source, utm_medium, utm_campaign, gclid, and fbclid.

How Aurora collects information

Aurora collects information directly from you when you complete a website form, submit an application, book a meeting, communicate with Aurora after submitting your details, or otherwise choose to provide information through the site.

Aurora also collects certain information automatically or semi-automatically through cookies, pixels, analytics scripts, session storage, scheduling tools, and standard server logs. Some information may also be supplied by advertising platforms, analytics providers, or scheduling vendors to help Aurora understand how you reached the website and whether an inquiry resulted from a campaign or referral source.

Cookies, analytics, and advertising technologies

Aurora uses cookies, local storage, pixels, tags, and comparable technologies to keep the site functioning, remember attribution details, understand how visitors navigate the website, and measure whether a lead form or booked call should be attributed to a specific campaign or channel.

Aurora may share limited event and attribution data with vendors such as analytics, advertising, and scheduling providers, including Google Analytics, Google Ads, Meta, Cal.com, or comparable tools that help Aurora understand website performance and marketing efficiency. Depending on your browser settings and jurisdiction, you may be able to block or limit some of these technologies, though doing so may reduce functionality or attribution accuracy.

How Aurora discloses information

Aurora does not sell personal information for money. Aurora may disclose information to service providers and contractors that help host the website, manage analytics and advertising, deliver scheduling, transmit notifications, support recruiting, store submissions, or maintain Aurora's internal systems, in each case for business purposes related to operating Aurora's website and services.

Aurora may also disclose information where reasonably necessary to comply with law, respond to lawful process, protect Aurora's rights or security, investigate fraud or misuse, enforce contractual restrictions, or support a financing, merger, acquisition, restructuring, or similar corporate transaction.

International transfers

Aurora operates across borders and may work with service providers or personnel located in more than one country. As a result, personal information may be transferred to, stored in, or accessed from jurisdictions that do not provide the same legal protections as your home jurisdiction.

Where applicable law requires, Aurora will rely on appropriate transfer mechanisms or contractual safeguards for cross-border processing. By submitting information through the website, you acknowledge that your information may be processed internationally, subject to applicable legal requirements and Aurora's vendor arrangements.

Retention and security

Aurora retains information for as long as reasonably necessary to evaluate inquiries, respond to applicants, support the sales process, maintain business records, investigate disputes, comply with legal obligations, enforce agreements, and improve Aurora's operations. Retention periods may vary depending on the nature of the information and Aurora's legal, operational, or reporting needs.

Aurora uses commercially reasonable technical and organizational measures designed to protect personal information against unauthorized access, misuse, alteration, loss, or disclosure. No transmission or storage method is completely secure, and Aurora does not warrant absolute security, but Aurora aims to apply safeguards proportionate to the sensitivity of the information involved.

Your rights and choices

Depending on your location, you may have rights to request access to personal information, request correction or deletion, object to or restrict certain processing, withdraw consent where processing relies on consent, or request information about categories of information collected and disclosed. Certain jurisdictions may also grant rights relating to portability, appeal, or opt-out requests.

Aurora will not unlawfully discriminate against you for exercising privacy rights. Aurora may need to verify your identity before completing a request and may decline a request where an exemption or legal retention obligation applies. Marketing emails may include an unsubscribe mechanism, and most browsers allow you to manage cookies or similar technologies through browser settings.

Children's privacy

Aurora's website and services are intended for adults acting in a professional or personal decision-making capacity. Aurora does not knowingly collect personal information from children under 13, and if Aurora learns that such information has been submitted without appropriate authorization, Aurora will take reasonable steps to delete it.

If you believe a child has provided information to Aurora through the website, please contact Aurora so the matter can be reviewed promptly.

Updates and contact

Aurora may revise this Privacy Policy from time to time to reflect legal, technical, or business developments. When Aurora updates this page, Aurora will publish the revised version here and may update the effective date shown above.

Questions about this Privacy Policy, data practices, or rights requests may be sent to hello@auroraassistants.com.